Print run: 65,000
Token ID: 1
The first digital design naturally shows the Matterhorn, Europe’s most famous pyramid-shaped mountain. 2,500 to 3,000 mountaineers from all over the world try to conquer the 4,478-metre-high Matterhorn every year. On peak days, there are over 100 Alpinists climbing it. Even if you don’t spot Reinhold Messner climbing the ice and being filmed from a kiosk perched at a dizzying height, you may at least spot a marmot or two in the area. The striking profile of the Matterhorn even served as a design for a world-famous Swiss chocolate brand, and also stands for action-packed mountain adventures in theme parks including Disney and Europapark.